Premium malt brand, Amstel Malta has reaffirmed its support for the African film and creative industry, just as it announced the headline sponsorship of the Africa Magic Viewers’ Choice Awards (AMVCA) for the 10th year in a row.
This commitment by Amstel Malta to the African film and creative landscape was highlighted at the AMVCA press conference held on Tuesday, 12 March, in Lagos, signifying the brand’s steadfast support for this prestigious award ceremony.
Set to hold from the 10th – 11th of May 2024 in Lagos, the two-day event is set to celebrate a decade of brilliance, innovation, and the sheer magic of African storytelling on screen.
Speaking at the Press conference, Francis Obiajulu, Senior Brand Manager, Amstel Malta and Hi-Malt, expressed the significance of the 10-year-long partnership between Amstel Malta and the AMVCA.
As with previous editions of the award, Amstel Malta will sponsor three categories — Best Movie, Best Digital Content Creator and the Best Indigenous Africa Magic Original awards.
